Customer Profiling...

I created a profile for my target customer, this is the type of customer i felt would by from NatashaAnnInterior:

•       Female
•       Aged between 17-25 years old
•       Work part time jobs
•       Attend college and university
•       Trend driven
•       Living at home with parents
•       Earn up to £300 a month with their job in retail which results to at least £3,600 per year
•       They only have bills such as their phone or car insurance
•      Read magazines regularly such as Vogue, Elle, Tattler, Country and Home and Home and Living magazines.
•       They have their own distinct styles so they like to have things which are unique to them, so purchasing bespoke items is something they would usually do
•       They are creative people who study things like, art, graphics, fashion, architecture and photography

i  I feel this customer profile fits well with the business I am offering and that I will gain loyal customers who will buy from me on a number occasions.